About Us

Our Story

FirstTrust Home Loans’ number one goal is to provide the confidence and reliability you deserve throughout the financing of your home. Our roots are grounded in the relationships we’ve developed with our clients and the communities we’ve served.

Company Owner and CEO, Glenn Strong, entered the mortgage industry as a Loan Originator and then began building a brokerage. In 2003, Glenn founded First Arkansas Financial, Inc. and continued to grow the company from its headquarters in his hometown of Sheridan, Arkansas. As the company expanded into Communities across neighboring States, First Arkansas Financial became FirstTrust Home Loans. For over 20 years we have been blessed to serve thousands of homeowners and share our vision of an awesome home financing experience.

How We Operate

“Here at FirstTrust we know that to be successful, we can’t stand still. We must innovate, grow, and learn. Even so, we recognize the importance of our roots and core values that will never change. The strength of those foundational principles and people are what allow us to move forward into the future! When we say “FirstTrust is for YOU!”, we mean it in so many ways. We are for our customers. We want the very best for them and their families. We are for each other, as teammates and friends. We want the best for our employees, in work and life! And finally, we are for our communities, always focused on giving back to the places that have given all of us so much.”

— Erika Martens, CFO & Michelle Rocha, COO

Leadership Team

Check us out!

Glenn Strong

Chief Executive Officer

Erika Martens

Chief Financial Officer

Ben Paul


Michelle Rocha

Chief Operations Officer

FirstTrust for Kids

FirstTrust Home Loans, Inc. has pledged to give back to communities all across the nation, especially those in the communities we serve. We have a passion for helping children and plan to do so quarterly with the help of our dedicated employees. There is nothing more important to our family-oriented team, than serving those around us. We do it every day in the mortgage industry and have a heart for helping children and want to expand on what we do at a community level.

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Making Home Loans Easy

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